GoodField is a small, nimble and out-of-the-box company led by Dr. Joe Johnson.  Our company is organized for the exclusive purpose of finding and making efficient, strategic, and profitable investments in high-growth startups and distressed real estate without the distraction of multiple parties, such as partners, investors and funds.

Good Field is not an investor group with a bunch of affiliated individual principles living in the same region and funding deals together. Additionally, GoodField is not a venture capital company, a real estate or a fund that raises money from others to invest in companies.

The advantage of GoodField’s model is that its formula does not have to fall within a “box” to meet certain investment and regulatory standards, covenants, and practices like most venture capitalists. This financial freedom allows for flexible creativity to provide the most effective strategic funding support for the right startups and real estate deals.

Through the leadership’s unique and vast entrepreneurial and investing experience, GoodField provides a unique set of strategic support for high-performing entrepreneurs not found anywhere else.